Work
VikingCloud · 2023
UX maturity 1 → 3
Consolidated four acquired companies' fragmented products into one accessible, scalable design system across 11 product lanes — raising UX maturity Level 1 to 3.
Emotiv Inc. · 2024
3× partnerships
Defined the consumer experience for Emotiv's MN8 EEG earbuds — turning complex brain metrics into an intuitive personal brain coach.
+40% conversion
Reframed the PCI-DSS compliance journey for SMB merchants around real friction and moved key milestones to mobile — lifting conversion ~40%.
Emotiv · 2024
0 → MVP in 3 months
As Product Owner and design lead, took Emotiv's desktop EEG research tool to mobile — from blank canvas to a public MVP in three months.
Sysnet · 2022
+37% time-on-task
A data-driven UX audit of Sysnet's help-desk tool (supporting ~4M customers) that cut handling time and operating cost in two sprints.
Sysnet · 2021
11 features · 250+ screens
Led design of Sysnet Protect Mobile's first cyber-security feature set and a two-year roadmap vision — 11 features and 250+ screens that shaped the product for years.
<$1 per unit
Designed an NFC-based smart compliance certificate that boosted brand visibility in merchant environments and shared Wi-Fi credentials seamlessly — manufactured at under $1 per unit.
Sysnet · 2020
~80% fewer support calls
Designed Suzy, a conversational assistant for credential recovery, that cut credentials-related inbound support calls by an estimated 80% and lifted customer satisfaction.
Sysnet · 2018
5M+ users
Led a vision prototype unifying mobile, desktop and web into one PCI-DSS compliance ecosystem — a 150+ screen reference that shaped a platform later housing 5M+ users.
Emotiv Inc. · 2019
10k+ hours of data
Led design of the first platform for remote EEG data collection — a gamified, citizen-science experience that gathered 10k+ hours of brain data and lifted community engagement 250%.
